Branding, Marketing, Media & Design, Web & Mobile

Principal Academy of Dance & Theatre Arts

Info

Leading dance and arts academy in Perth

Principal Academy of Dance and Theatre Arts has become one of Western Australia’s leading vocational training organisations for the Performing Arts. Centrally located in the heart of Leederville, WA, the dance, musical theatre and acting Academy has excellent teaching facilities with modern purpose built, fully equipped studios. They have developed stars such as Catherine Langford from Netflix’s 13 Reasons Why

  • Client: Video News
  • Website: www.principalacademy.wa.edu.au
  • Services: Web design, UX Design, SEO, SEM, Competitor Analysis, Keyword Research, Logo Design, Social Media Campaign

Principal Academy of Dance & Theatre Arts

Director

"I genuinely cannot thank Ronan enough for the redevelopment of our website. Ronan was a pleasure to work with, but more importantly, his understanding of our company, speed, efficiency and design concepts during the entire process has been outstanding."

01

Challenge

Boost course applications by creating a modern and easy to use website with refreshed branding

02

Solution

We met with Principal Academy of Dance & Theatre Arts’ director to understand their target market and discuss what has and hasn’t been working to date. After mapping out the process and defining the target profile we set out the architecture of the site and marketing strategy.

03

Results

A modern and clean website that’s easy to maintain

1st page on Google for top search results

100% increase in course applications

Positive feedback from students