Melvista on Broadway

Luxury apartment development in Nedlands, Perth


Website launch, CRM, Marketing Automation, Campaigns and Content Marketing for luxury development

Melvista on Broadway offers 27 generously sized and finely appointed contemporary, luxury apartments with breathtaking views of the Swan River, Kings Park and Perth City skyline, and sunsets over the green canopies of the Western suburbs.

Having initially been involved for the brand development and website design, we were re-engaged to develop a new website that reflected the new renders and artwork. Working with various sales teams, we then implemented a new Customer Relationship Management (CRM) tool in Hubspot which immediately increased transparency and instant reporting across all teams involved.

Next, we were tasked with increasing the website SEO and delivering regular content through the newly created website blog as well as social channels across Facebook, Instagram and LinkedIn.

We were then tasked with a lead generation campaign which resulted in an increase in quantity and quality of leads, converting to millions of dollars in sales in our first 6 weeks.

  • Website build
  • CRM implementation
  • Marketing Automation
  • Growth Automation
  • Reporting
  • Content Marketing
  • Social Media Management
  • Lead Campaigns
  • Videos
  • Artwork and creatives
  • Integrations