Australian Irish Heritage Association

Event marketing campaign to sell tickets ASAP

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PROJECT INFO

Marketing campaign to sell tickets to an event with limited time

The Australian Irish Heritage Association are based in Subiaco, Western Australia, and amongst other things organise and manage events dedicated to recognising Irish Heritage and it’s coming together in the Australian community. This event included the president of Ireland visiting!

We put together a targeted marketing campaign focusing on Irish people in Perth with an interest in Irish arts, theatre, culture and dance the same day of meeting with the AIHA and saw immediate sales!

THE CHALLENGE
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Budget ($)
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Tickets to sell
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Days until event
THE RESULTS
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Tickets sold
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Event capacity (%)
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New Facebook followers gained